Using text as an object.

Using text as a structural former. differences between circular and square form... how to "frame" the work/logo.

Lots of russian text, differing orientations, inversions etc...

constructivist artists??? don't know if the term is correct but its basically someone using text as form, the way logos are used in art.

bending text but keeping a linear form to combine a graphic element with text. Even just changing he size of the text through out the page can highlight and direct attention. The combination of Uppercase and lowercase. think abut not using an indent... text to the edge of the page, image to the edge of the text.

Inverting, overlapping, "bolding", altering the axis... even rotating, using text as a dynamic feature., 

A cool example of text use is in this thing here... they've written a program to partially randomize text placement